Saturday, September 7, 2013
How To Make Money in Affiliate Marketing
1. In order to generate income from Affiliate Marketing, first and foremost you need a website or blog site to post quality review about product you are promoting and have your website ranked high up in Google search page.
2. Find a product to promote in your niche by going to ClickBank (CB Engine), Commission Junction, Linkshare and PayDotCom.com. You can also search for a product you like on the internet and go directly to their website and find “affiliate” and you can become their direct affiliate. Search for product with higher gravity, good pay out on each sell, return rate, and future sales commission. Be sure to check for higher gravity, good pay out on each sell, return rate, and future sales commission to consider. Get your hoplink.
3. Get a Domain for the blog site to promote the affiliate product with quality review content in the blog. Be reminded writing an article or story if you are not an expert on the subject should be avoided. . If you are interested in a particular affiliate product to promote, then buy it and use it so you can write a honest fact based review about the product, and there is no doubt your review will be much more appealing to your target buyers.
4. Domain name should be associated with a root keyword for the product you are promoting as much as possible. Unique branding of the product with combination of product name and related keyword will work for SEO.
5. Hosting Service. If you do not already have a Hosting Service, HostGator and BlueHost are recommended for using WordPress Template to build website. These Hosting Services supports WordPress and its installation is available within their CPanel. Each time you create a blog site, you install WordPress for that blog. All the themes and plug-in available for WordPress can be uploaded from your WordPress Blog and it will not require you to use FTP.
6. Creating the site itself is very easy from the WordPress Dashboard.Log into your WordPress blog and upload WordPress plugins and themes from your desktop. In your Dashboard go-to Settings at the bottom to give your title for the blog and description for your blog on Tagline.
7. Go-to Plugins to activate the plugins installed. If you don’t see them there, just do the installs.
8. Go-to Appearance to install Themes if you want to use different themes.
9. Go-to Post to start your blog.
10. Go-to Pages to add About me, Contact, and Privacy pages.
11. Go-to Media to upload photos you want to use.
12. Go-to Appearance – Widgets to add pages in the Sidebar.
13. Save each time you edit
14. This is the most important part of the work for your affiliate website involving your article and keywords search.1
15. You must take time on this one, because this is the foundation of your site before you build on it. This will make the difference between fortune and failure. Think about your angle of attack and draft your article to be posted in your website. Keep writing the article without any concern for keywords at this point to the size of over 1,000 words.
16. After done writing your article, you are going to separate them into three posts and give subtitle for each post. Each post title should include keyword. Review your post draft and find keywords or LSI keywords within your post. This is where your keyword search begins… Witihn your draft posts you should be able to find some related keywords you are going to search… Your will edit your article and finalize your posts after keyword search is complete.
17. Conducting comprehensive search on Keyword with Google Keyword Tools to come up with the Root Keyword (search should not consist of more than two words) and several LSI keywords to use. This is the important step for Search Engine Optimization.
18. Find Less competing long tail key words to consist of 3 or 4 words.
19. Must be related to buying or targeting a market that needs (problems) are closely related to what the product offers.
20. Search Keyword with over 700,000 searches, but no more than 7000 competing websites. Check on Authority site as Wikipedia. If Wiki is ranked at the top in Google pages, you will not be able to compete. See if title tag contains the keyword, if not you will be able to outrank it.
Tuesday, August 27, 2013
The Affiliate Business
Your affiliate marketing business is just that ... a business. To be successful, you need to treat your business like a business and focus on growth. Your affiliate links are your business; you are the owner of a marketing company, and it is an asset you can grow into more and more assets. Here are three strategies to build your marketing business.
1. Get your own website and domain name.
It looks cheap and marks you as a "newbie" when you post a long affiliate link in your ads. With domain names as inexpensive as they are now you can purchase your own domain name. You can then either forward your URL to your affiliate link or set yourself up with some free hosting and establish more of a web presence. Your best bet is to write a benefit-full description of your affiliate program and link to your program via an HTML link that is part of your description.
2. Build your own list.
Stop relying on one-shot ads to make you money. Real businesses have repeat customers that they cultivate in order to make more profits. You must do the same. Make a commitment to establish relationships with your customers and especially with visitors to your site. Create an email list to keep in touch. Send out periodic tips or articles and focus on helping your customers. Only promote your affiliate links in unobtrusive ways; don't make your emails one big ad.
One of the best ways to build traffic to your list is to write a short report that describes the benefits of your affiliate program. Make this report available only by email. When someone sends for your report, they are added to your list and you can continue to communicate with them.
3. Build traffic to your own site and list.
This is where you really make your affiliate links your own business. By having your own site and building your own list you are building your own business and brand, not just marketing someone else's. By doing this, you can market to your own customers over and over again.
Do not overlook this point: When your ad redirects a customer to your affiliate link, you have lost that person as your own customer because you lost the ability to communicate with them on a repeat basis. When you direct customers to your own site and list, they build a relationship with you.
There are many ways to build traffic: write articles, post in forums, market in safelists, advertise offline, etc. My advice is to pick one traffic-building method, work on it for awhile, and master it before moving on to something else. If you focus on offline advertising, write and rewrite your ads until you determine how to get the best response. If you market on safelists, make a list of the top 50, and send your ad to 10 each day. Keep testing to make sure your safelists are responsive.
These three strategies will help you build and grow your affiliate marketing business.
Sunday, August 4, 2013
Small Affiliates Still Growing
Despite loudly proclaiming doom, small affiliates seems to be riding the economic tsunami well.
Small affiliates are doing well, it seems, because they target niche markets and keep costs low. Start-up websiteswhich create and aggregate content about topics like sports, business and health, are recording sharp gains in visitors and revenue. Some are also landing distribution partnerships with big media brands eager for cheap content during the recession.
The number of visitors to sports Web site SB Nation, for instance, rose 15 percent from December to a total of 3.4 million in January, according to the company, even as unique visitors to the category of sports sites tracked by comScore Inc. fell 2 percent. SB Nation launched a partnership with Yahoo Inc.'s Yahoo Sports last week and has signed another deal with Gannett Co.'s USA Today."Consumer engagement is shifting toward niche-content experiences," Andrew Braccia, a partner at venture-capital firm Accel Partners, told the WSJ. Braccia, who sits on the board of SB Nation, added that "Three to five years from now, people will no longer be drawing a distinction between traditional forms of publishing and what we know as blogs today."
Friday, June 14, 2013
Entrepreneurship & Small Business
As a Budding Entrepreneur, Where Do You Start?
Michael Skok -
LinkedIn Influencer13 Jun 2013
I am often asked by prospective entrepreneurs how I got started and what they might learn from it.
But my answer is: “Don’t follow me.” Follow your own path by finding a problem worth solving that you are uniquely qualified to solve* and can get passionate about. Then have the persistence and patience to pursue it.
Problems
Passion
Persistence
Patience
Problems
Teddy Roosevelt once said, “Far and away the best prize that life has to offer is the chance to work hard at work worth doing.”
The key is to look around and get in front of a mega-trend and then look to solve a major problem or issue in order to fully leverage that trend. The good news is we don’t lack for major trends represented by multiple, multi-billion-dollar underlying markets.
Take for example:
Living in a Resource Constrained World:
The world population will grow by nearly 30% in our lifetimes to 9 billion people. Population growth stresses natural resources and it will be compounded by economic development across Asia, India and Africa – areas that are already stressed from a resource standpoint and by consumption per capita that is forecast to grow more rapidly than population, further straining resources.
Using energy as a proxy for other resources – today, the United States consumes twice as much oil as China. But as China’s total energy demand surges 60% in the next 15 years, it will consume 70% more total energy than the US.
Note that India, Indonesia and Brazil (just to name a few) have higher rates of growth in per capita energy consumption than even China.
According to the International Energy Administration, $620 billion a year in oil and gas investments are required just to fill this demand.
Thus, game-changing innovation and entrepreneurship is mandatory in areas like: solar, access to hard-to-get resources and low-cost energy storage systems.
There are problems of equal magnitude in food, water, electronics and healthcare – terrific opportunities for entrepreneurs and innovators.
Everything as a Service:
The “out-servicing” era:This is a revolutionary, highly-disruptive approach to technology and business models across multiple industries – all driven by software. Consider the post-PC era of tablets, mobile devices, and the “Internet of Things” – from cars to appliances to industrial equipment – that are connected to the cloud 24 x 7.
It will allow new entrepreneurs to zero in on their core value with laser precision – innovate there and outsource or as I call it “out-service” the rest.
It’s a major reason why the current $15 billion software-as-a-service revenue will leap to 10 times that as we move from discrete systems to continuous cloud services – another huge opportunity.
The Need To Scale Infrastructure:
In order to enable and support the “out-servicing” era, whether it’s cloud computing, big data or mobile, there’s an insatiable appetite for content and connectivity.
Today, there are about 9 billion mobile devices and that is forecast to grow to 50 billion connected devices in 2017.
In 2012, networks handled more mobile data traffic – than in all preceding years combined and yet it’s forecast to grow at a 66% compounded rate until 2020.
So, the opportunities to develop scalable, software-defined infrastructure, policy engines, data mining systems, content and applications from gaming, to education, medicine or wearable computers is huge going forward.
Know that along the way you will of course run into naysayers, challenges and even failure. To overcome those you will need a healthy dose of passion, persistence and patience.
Passion:
Pursue your passion, find your flow, trust your instincts.
In order to pursue these kinds of big problems, you will need to learn to tap your internal energy.
That energy may initially come from a basic need. For example, if you’re just starting out, it might be the need to pay off your student debt. And those needs are important if not critical.
But in time, I believe our passion is the sustainable source of positive energy.
If you’re not already aware of your passion, start by finding your flow.
Flow is literally that activity where you find yourself free flowing and lose track of time it’s so natural. Composers find it in music. Athletes find it competing.
Programmers find it coding. Where will you find yours? Here’s a paradox: you will only know when you find it because you will lose yourself in it. So it may take careful self-observation.
There’s a wonderful TED talk on this subject here.It can take time to find your true passion. Enjoy the journey, the exploration and the learning about yourself. As you navigate, you will build your compass that will help you find your true north, your true calling in life.
And precisely because you focused on and took time to find that passion, you will build the conviction and instinct to pursue it. And you will need that as many people and things may conspire to divert your flow.
Don’t let them; it will sap your energy. Eschew the cynics; find your own path to positive energy.
And always trust your gut instincts. They will ultimately serve you well, even though it may not be obvious at the time. Sometimes the hardest decisions are the best. And they may include what NOT to do. So often “less is more” in everything from products to life.
And in that vein, if the noise gets too great, keep taking things away until you find silence. Learn to meditate if necessary and in the peace, reconnect with your convictions. It is often in the pause or the gap that the “breakthrough thinking” has room to arise.
Persistence and Patience
Great entrepreneurs have a bias for action that’s admirable.
They get in the flow and focus on doing a few things well and build on success. They ask more questions than they answer, and they listen more than they talk. But even with all that it takes time to build something of impact and importance.
And while you may get lucky, luck is a poor basis to build a life on. By contrast, patience and persistence really do pay off.
On average in our business it takes 5-7 years to build a company of any significance. And typically even longer than that to build a sustainable, independent public company.
So, while I hope you’ll find a breakthrough to prove those averages wrong, be compassionate with yourself if you find it’s taking longer and proving harder than you thought.
In the immortal words of Winston Churchill “if you’re going through hell, keep going!”
Some of our greatest investments took longer and traveled more tortuous and twisted paths than we could ever have imagined but then ended up being bigger successes than we ever thought possible. If you can just get back in the flow and enjoy the ride, you may never want it to end and that’s the basis to build something really enduring.
Wishing you a life of entrepreneurship, passion and the persistence and patience to enjoy the journey!
*If you’re not sure what you are uniquely qualified to do or perhaps you are just starting out in life and have no experience, read this.
This column was originally published in Forbes.
Michael Skok is the creator of Startup Secrets. Held in conjunction with Harvard innovation lab, Startup Secrets is a series of workshops (taught by Michael) designed to create a framework for entrepreneurs to think through some of the key steps that could accelerate their success in starting a business.